Firmamento Milano the values recalled are indispensable values, all those who will be called upon to collaborate must share them. After a few years of absence, I am back to the world of industrial design with a goal: to create a catalog with a collection of products that may represent a strongly independent proposal from what the market apparently asks for. A collection inspired by a deeply rooted culture of design. I am truly convinced that to make marketing means also to be second in the success. To make innovation means being first, sometimes risking to be even too “forward”. I strongly believe that this is the only way to have success without being conditioned by the market. The support of my wife Giulia Savini, who is engaged also in other business activities, and of my friend Maurizio Magnoni, good for him much younger than me, with whom I shared a long business experience having been in charge of the entire production and logistics, are helping me in this enterprise. Carlo Guglielmi
Active for more than 50 years in the business world and for more than 35 years in the design, both in the distribution and in the production, I decided to start this new company. Well, it can be considered a startup of a 70 years old man/person.